By Jay Seel — The Profitable Handyman
Stop Working For Nothing.
The exact system to price every job right — real numbers, no guesswork, 13 steps you can use on your very next quote.
One-time payment. No subscription. Read it tonight.
A Friday Night, Looking At The Bank Account
"I worked more than 50 hours this week... so where is the money?"
That question is what this guide fixes. For good. — Jay Seel
Does This Sound Like You?
You finished a job, added it up after, and realized you barely broke even.
A customer asked "can you do any better?" and you dropped it without a fight.
You charge by the hour because you have no idea how to quote a flat rate.
You're busy every single day but your bank account doesn't show it.
You've never actually calculated what you NEED to charge just to break even.
You're working 50 hours a week and still can't take a week off.
You finished a job, added it up after, and realized you barely broke even.
A customer asked "can you do any better?" and you dropped it without a fight.
You charge by the hour because you have no idea how to quote a flat rate.
You're busy every single day but your bank account doesn't show it.
You've never actually calculated what you NEED to charge just to break even.
You're working 50 hours a week and still can't take a week off.
What's Inside
13 steps. Real numbers. No guesswork
Who The F*ck Are You?
Know what you stand for before anyone tries to talk you out of your price.
Look The Part
Clean truck, clean clothes, on time — trust goes up, price questioning goes down.
Value — Ask For More By Being More
Show up on time and separate yourself from 80% of the competition.
Know, Like, and Trust
The exact sales line that builds more trust than an hour of talking.
Mimic Success
Copy the model of businesses already doing it right — not the logo, the system.
Know Your Rates
The one number everything else is built on — and how to actually calculate it.
Overhead — What It Costs You
The number most handymen never calculate — and pay for out of pocket every month.
Profit Is Not A Dirty Word
Why charging for labour and charging profit on top are two different things.
Materials — You're Not A Bank
Stop floating material costs. Mark it up like every contractor already does.
COG — Your Real Number
Labour + profit + materials + overhead. The number you build every quote on.
Bill For Everything
Paperwork, shopping runs, estimates — if it's work, it gets billed.
Feelings Don't Belong On A Jobsite
Business knows two things: black and red. Price is not personal.
Find Your Niche
Stop trying to be everything to everybody. The specialist charges more — and gets it.
BEHIND THE BLUEPRINT
Built By A Tradesman
34 years in the trades. This guide came out of one Friday night looking at a bank account that didn't add up after a 50-hour week — not a boardroom.
I stopped guessing. Stopped discounting. Stopped letting emotion run my pricing. I built a system. Today it's a whole different story — and this guide is exactly what I wish someone had handed me that night.
— Jay Seel, The Profitable Handyman
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